PRODUCT DISCOVERY

Product formats for your next range

Browse the core formats first, then decide whether to begin from an existing direction, develop something new, or assess the brief with our team.

Technical route illustration for ELOV product formats
Cleansing Toner/Mist Serum/Essence Gel/Cream Mask Sun Care Lip Care Body Care

PRODUCT FORMATS

Explore the product formats

  1. FORMAT LIBRARY

    Start from a proven format

    Browse product formats to orient your brief around texture, category and use moment.

    Browse formats

  2. NEW DEVELOPMENT

    Develop a new product

    Bring a concept, target claim or gap in your range into a structured product-development route.

    Explore development

  3. PROJECT ASSESSMENT

    Assess the brief first

    Share your target market, timing and project context before selecting a supplier or a product direction.

    Start an assessment
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Alternative route

Or contact a specialist directly

Prefer a direct conversation? Choose a specialist to discuss your product project on WhatsApp.

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