01
United StatesSkincare range evaluation project
Assessing a retail-ready skincare range before development
- Brief
- The client was evaluating how to build a skincare range with a clearer starting point for format, packaging and commercial direction.
- Project route
- The project began by identifying the relevant product route and the information needed before sample and production planning.
- ELOV support
- Product-format discussion, project-brief review and coordination around the next development step.
Project details are anonymised to protect client and commercial information.02
EuropeMarket-entry product-format project
Building a clearer product route for a European brief
- Brief
- The client wanted to turn an early product direction into a practical development brief, while keeping target-market and presentation considerations visible from the outset.
- Project route
- The project focused on clarifying the product format, intended market and packaging direction before progressing to the next development stage.
- ELOV support
- Product-format discussion, brief refinement and planning for the relevant development route.
Project details are anonymised to protect client and commercial information.03
UAEPremium facial-care brand project
A facial-care kit developed around a premium product direction
- Brief
- The client brought a facial-care kit concept for a premium market position, requiring both product direction and presentation to be reviewed.
- Project route
- The project followed a development path covering the kit direction, formulation discussion, packaging direction and finished-product planning.
- ELOV support
- Product-development coordination, packaging design support and finished-product delivery planning.
Project details are anonymised to protect client and commercial information.04
MalaysiaWholesale skincare-business project
Coordinating development and manufacturing for wholesale supply
- Brief
- The client was building a wholesale skincare business and needed to assess how material sourcing, product development and manufacturing could work within one project route.
- Project route
- The project considered the path from sample development through bulk production and delivery planning.
- ELOV support
- Product-development discussion, manufacturing coordination and delivery planning.
Project details are anonymised to protect client and commercial information.05
CambodiaPublic-figure-led beauty brand
Two routes for a locally recognised beauty launch
- Brief
- The founders wanted to introduce a skincare offering through an established local audience, using both ready-to-ship products and a customised set for their own brand.
- Project route
- Alongside a resale assortment, the project used ELOV's VC travel-kit format as the reference point for a customised three-piece kit.
- ELOV support
- Existing-format selection for resale, product-format discussion for the customised set, and coordination around the three-piece-kit direction.
Project details are anonymised to protect client and commercial information.06
MongoliaFour-location multi-category retail business
A lower-risk customised route for physical retail
- Brief
- The retailer operates four physical stores and wanted to explore a customised product order without committing to a large initial quantity.
- Project route
- A small-batch customisation route was selected to help the team evaluate the range in its own retail environment.
- ELOV support
- Small-batch customised-order discussion and project coordination for a multi-store retail context.
Project details are anonymised to protect client and commercial information. 
United States
Bella
Cassie
Grace
Olivia
Sally
Yuna