Product Development Process
Process clarity
What happens at every stage
Each stage has a defined action, control point, and record so the project remains visible and reviewable.
01 Product Brief
01
Development stage
Product Brief
- What happens
- Align product goals and project requirements.
- What is checked
- Confirm the concept, target format, and project scope.
- What is recorded
- Approved product brief.
02 Formula Development
02
Development stage
Formula Development
- What happens
- Translate the approved brief into the intended formula direction.
- What is checked
- Review formula route and development feasibility against the brief.
- What is recorded
- Formula development direction and review notes.
03 Packaging Selection
03
Development stage
Packaging Selection
- What happens
- Select the packaging route that supports the intended product format.
- What is checked
- Check packaging compatibility and route readiness for the development direction.
- What is recorded
- Packaging selection and specification notes.
04 Pilot Confirmation
04
Development stage
Pilot Confirmation
- What happens
- Confirm the proposed formula and packaging route before manufacturing scheduling.
- What is checked
- Review the pilot outcome, defined route and handover readiness.
- What is recorded
- Pilot confirmation and agreed handover notes.
05 Production Scheduling
05
Development stage
Production Scheduling
- What happens
- Set the controlled handoff into manufacturing.
- What is checked
- Confirm schedule, batch readiness, and line coordination.
- What is recorded
- Production schedule.